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Residential proxies - how and where to use them

Residential proxies let you choose where you want to pretend to be while browsing the internet, like a specific country or city. They protect you by acting as middlemen between you and the web, hiding your real IP address. Proxies are like substitute addresses given to you by an ISP (Internet Service Provider).

When you use a residential proxy server, all your searches go through the proxy server before reaching the website you want. This makes it so that nobody can see what you're doing or who you really are. It keeps your identity a secret.

How do residential proxies work?

Residential proxies work by sending your internet traffic through a middle server. This server gives you a different IP address to use when connecting to other servers in the proxy network.

It's important to know that the alternative IP address you get is actually from a real device. When you search for something, the request goes through your residential proxy to the server with the information you want. This hides your real IP address, making it seem like you're just a regular user.

If you choose a good residential proxy package from a trusted provider like GoProxies, you can even pick specific countries or cities to target. And to keep your information safe, all your requests are encrypted with HTTPS.

What are residential proxies use cases?

Global price monitoring

Residential proxies can be effectively utilised for global price monitoring by enabling you to collect the latest data from any brand or business online and track prices in real-time. With residential proxies, you can access various websites and e-commerce platforms from residential IP addresses in different locations around the world. By rotating your IP addresses through residential proxies, you can gather up-to-date pricing information from multiple sources simultaneously. This allows you to compare prices across different regions and markets, ensuring that you have comprehensive insights into global pricing trends and dynamics.

Ad verification

Residential proxies can be employed for ad verification purposes, ensuring the legitimacy and accuracy of online advertisements. By utilising real residential IP addresses as proxies, you can simulate real user behaviour and access ad content from different locations. This enables you to verify if the ads are being displayed correctly, monitor their visibility, and confirm that they are not being targeted unfairly or blocked.

With our constantly expanding proxy pool, we can cater to the growing demand for diverse proxy requirements. If you have specific needs for ad verification, we are committed to finding the most suitable proxies to fulfil those requirements. Our goal is to provide you with the necessary tools and resources to conduct effective ad verification and ensure the integrity of online advertising campaigns.

Market research

Residential proxies can be leveraged for market research, allowing you to gather valuable insights and stay ahead of the competition. With a residential proxy network, you can monitor various websites, online platforms, and social media channels to keep an eye on your competitors' movements and identify emerging market trends before they gain momentum.

Protect your brand

Residential proxies can be employed to combat copyright infringement and counterfeiting by monitoring online platforms, marketplaces, and social media channels to identify unauthorised use of copyrighted material and instances of counterfeit products.

Optimise your aggregators

Source the best deals buried in different locations. Make your aggregation platforms the most appealing to consumer demands.


Residential proxies can be employed for cybersecurity purposes to maintain anonymity and prevent blocks in your cybersecurity operations, as they enable you to identify and catch malicious sites that attempt to evade detection.

SEO Monitoring

Residential proxies play a crucial role in SEO monitoring by providing valuable capabilities to gather unique and granular intelligence. With residential proxies, you can access search engines, websites, and online platforms from various locations, mimicking the behaviour of real users. This allows you to gather accurate and localised data on search trends, keyword rankings, and competition analysis.

Social media management

Residential proxies can help with social media management by allowing you to handle multiple social media accounts without any issues. These proxies let you access social media platforms from different places, which helps you reach specific audiences, keep an eye on competitors, and understand how users behave. With residential proxies, you can engage with your audience, grow your followers, and have a successful social media presence.

Rotating proxies offer value considering the significant time and effort they can save you. If you're ready to enhance your residential IP rotation process, explore GoProxies selection of rotating residential proxies and various locations that we offer.

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Matas has strong background knowledge of information technology and services, computer and network security. Matas areas of expertise include cybersecurity and related fields, growth, digital, performance, and content marketing, as well as hands-on experience in both the B2B and B2C markets.


What Are Rotating Residential Proxies?
Rotating Residential Proxies offer you the best solution for scaling your scraping without getting blocked.

Rotating proxies provide a different IP each time you make a request. With this automated rotation of IPs, you get unlimited scraping without any detection. It provides an extra layer of anonymity and security for higher-demand web scraping needs.

IP addresses change automatically, so after the initial set up you’re ready to scrape as long and much as you need. IPs may shift after a few hours, a few minutes or after each session depending on your configuration. We do this by pulling legitimate residential IPs from our pool.
Why Do You Need Rotating Residential Proxies?
There are a number of use cases for rotating residential proxies. One of the most common ones is bypassing access limitations.

Some websites have specific measures in place to block IP access after a certain number of requests over an extended period of time.

This limits your activity and hinders scalability. With rotating residential IP addresses, it's almost impossible for websites to detect that you are the same user, so you can continue scraping with ease.
When to Use Static Residential Proxies Instead?
There are particular cases where static residential proxies may be more useful for your needs, such as accessing services that require logins.

Rotating IPs might lead to sites not functioning well if they are more optimised for regular use from a single IP.

Learn if our static residential proxies are a better fit for your needs.
Can I choose the IP location by city?
Yes. GoProxies has IPs spread across almost every country and city worldwide.
Can I choose the IP location by country state?
Yes. GoProxies has IPs spread across X countries with localised IPs in every state.

What is a residential proxy?

A residential proxy is like borrowing someone's real internet connection to mask your own IP address online. It's an IP address provided by an Internet Service Provider (ISP) to a homeowner, making it look like you're connecting from a real home, which can be useful for various online activities, such as web scraping.

Should I use a VPN or residential proxy?

It depends on your needs. Use a VPN for general online privacy and security. Use a residential proxy for tasks like web scraping. As a general rule of thumb, use a VPN for needs that require higher internet security and use a residential proxy for tasks where security is not of utmost importance.

What is a residential IP address?

A residential IP address is a unique Internet Protocol (IP) address assigned by an Internet Service Provider (ISP) to a home or residential location. It's associated with a real physical address and is used by individuals for their internet connections at home.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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